Influence New And Expanded

Influence New And Expanded

Influence New And Expanded

The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science. You’ll learn Cialdini’s Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini’s Principles of Persuasion: Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—Influence is a comprehensive guide to using these principles to move others in your direction.

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Product Details :

Genre : Self-Help
Author : Robert B. Cialdini, PhD
Publisher : HarperCollins
Release : 2021-05-04
Total Pages : 592 Pages
ISBN : 9780062937674


The Catalyst

The Catalyst

“Jonah Berger is one of those rare thinkers who blends research-based insights with immensely practical guidance. I am grateful to be one of the many who have learned from this master teacher.” —Jim Collins, author Good to Great, coauthor Built to Last From the author of New York Times bestsellers Contagious and Invisible Influence comes a revolutionary approach to changing anyone’s mind. Everyone has something they want to change. Marketers want to change their customers’ minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it’s not about pushing harder, or providing more information, it’s about being a catalyst. Catalysts remove roadblocks and reduce the barriers to change. Instead of asking, “How could I change someone’s mind?” they ask a different question: “Why haven’t they changed already? What’s stopping them?” The Catalyst identifies the key barriers to change and how to mitigate them. You’ll learn how catalysts change minds in the toughest of situations: how hostage negotiators get people to come out with their hands up and how marketers get new products to catch on, how leaders transform organizational culture and how activists ignite social movements, how substance abuse counselors get addicts to realize they have a problem, and how political canvassers change deeply rooted political beliefs. This book is designed for anyone who wants to catalyze change. It provides a powerful way of thinking and a range of techniques that can lead to extraordinary results. Whether you’re trying to change one person, transform an organization, or shift the way an entire industry does business, this book will teach you how to become a catalyst.

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Product Details :

Genre : Business & Economics
Author : Jonah Berger
Publisher : Simon and Schuster
Release : 2020-03-10
Total Pages : 288 Pages
ISBN : 9781982108656


Influence New And Expanded Uk

Influence New And Expanded Uk

The foundational and wildly popular go-to resource for influence and persuasion--a renowned international bestseller, with over 5 million copies sold--now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini--New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion--explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have to be a scientist to learn how to use this science. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader--and just as importantly, you'll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini's Principles of Persuasion: Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini's 35 years of evidence-based, peer-reviewed scientific research--including a three-year field study on what leads people to change--Influence is a comprehensive guide to using these principles to move others in your direction.

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Product Details :

Genre :
Author : ROBERT B CIALDINI (PHD.)
Publisher : Harper Business
Release : 2021-05-04
Total Pages : 592 Pages
ISBN : 0063138794


Influence

Influence

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Product Details :

Genre : Influence (Psychology).
Author : Robert B. Cialdini
Publisher :
Release : 1985
Total Pages : 302 Pages
ISBN : STANFORD:36105060071367


The Small Big

The Small Big

At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In The small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results. Offering deceptively simple suggestions and explaining the extensive scientific research behind them, the small BIG presents over fifty small changes - from the little adjustments that make meetings more effective to the costless alteration to correspondence that saved a government millions. the small BIG is full of surprising, powerful - and above all, tiny - changes that could mean the difference between failure and success.

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Product Details :

Genre : Business & Economics
Author : Steve Martin
Publisher : Profile Books
Release : 2014-08-28
Total Pages : 365 Pages
ISBN : 9781782830757


Workbook And Journal For Robert B Cialdini Phd Influence New And Expanded

Workbook And Journal For Robert B Cialdini Phd Influence New And Expanded

Workbook & Journal for Robert B Cialdini PhD Influence, New and Expanded Information in this book is meant for educational and entertainment purposes only. This book is unofficial and unauthorized. In the new edition of this highly acclaimed bestseller, Robert Cialdini--New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion--explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have to be a scientist to learn how to use this science. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader--and just as importantly, you'll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini's Principles of Persuasion: Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini's 35 years of evidence-based, peer-reviewed scientific research--including a three-year field study on what leads people to change--Influence is a comprehensive guide to using these principles to move others in your direction. Use this Workbook & Journal for Robert B Cialdini PhD Influence, New and Expanded to answer some questions to help you understand the main book. In short, here's all the help you need to put Robert B. Cialdini's book to work for you. Why not get started today?

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Product Details :

Genre :
Author : Health Helpers
Publisher :
Release : 2021-06-28
Total Pages : 43 Pages
ISBN : 9798528281995


Influence New And Expanded

Influence New And Expanded

The foundational and wildly popular go-to resource for influence and persuasion--a renowned international bestseller, with over 5 million copies sold--now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini--New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion--explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have to be a scientist to learn how to use this science. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader--and just as importantly, you'll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini's Principles of Persuasion: Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini's 35 years of evidence-based, peer-reviewed scientific research--including a three-year field study on what leads people to change--Influence is a comprehensive guide to using these principles to move others in your direction.

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Product Details :

Genre :
Author : Robert B Cialdini
Publisher : Harper Business
Release : 2021-05-04
Total Pages : 592 Pages
ISBN : 0063136899


Yes

Yes

Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world’s most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

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Product Details :

Genre : Business & Economics
Author : Noah J. Goldstein
Publisher : Simon and Schuster
Release : 2008-09-03
Total Pages : 288 Pages
ISBN : 1416571124


Summary Of Influence New And Expanded

Summary Of Influence New And Expanded

NOTE: This is an unofficial summary & analysis of Robert B. Cialdini's "Influence, New and Expanded: The Psychology of Persuasion" designed to offer an in-depth look at this book so you can appreciate it even more. Smart Reads is responsible for this summary content and is not associated with the original author in any way. It contains: -Chapter by chapter summaries -Trivia questions -Discussion questions And much more! Dr. Robert Cialdini has won several awards as a behavioral scientist and an author. A three-time New York Times bestselling, he is called the "Godfather of Influence" and has sold more than 5 million copies of his books. As the president and CEO of "Influence at Work", he does not only focus on physical keynotes but also virtual live streaming and online corporate training. Dr. Cialdini was elected to the American Academy of Arts and Sciences and the National Academy of Sciences as an acknowledgment of his contributions and outstanding research achievements when it comes to behavioral science. With over 230 scientific and professional publications, Dr. Cialdini hold the title Professor Emeritus (Marketing and Psychology) at Arizona State University. Influence, New and Expanded: The Psychology of Persuasion is written by Robert B. Cialdini a behavioral scientist. Just as its first edition, Influence: The Psychology of Persuasion is a book that elucidates the various ways in which humans are influenced into compliance. With his experience, expertise, and numerous experiment, he writes a book on the various forms of influence and how they have been used by compliance professionals to get into the minds of people. In what he calls pop-psychology, Robert seeks to give out this effective knowledge to individuals and organizations that want tremendous success with compliance, negotiation, and also persuasion through ethical means.

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Product Details :

Genre :
Author : Smart Reads
Publisher :
Release : 2021-07-11
Total Pages : 53 Pages
ISBN : 9798534298178


Friction The Untapped Force That Can Be Your Most Powerful Advantage

Friction The Untapped Force That Can Be Your Most Powerful Advantage

In 2016, $4.6 trillion of merchandise was left in abandoned e-commerce shopping carts. Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy. Red tape and over-complicated licenses have contributed to China’s GDP exceeding India’s by $82 trillion over the span of just three decades. If you’re a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of “friction,” which he defines as the unnecessary expenditure of time, effort, or money in performing a task. In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you’ll be able to establish positive habits and eliminate negative ones—all with the end result of building a company that’s the envy of your industry. Friction takes you step-by-step through the process of: •Empowering frank conversations•Guiding individual and team behaviors•Getting ahead of friction •Optimizing the customer experience •Building a frictionless corporate culture Combining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change. If you’re in a leadership position, now is the time to declare war on friction—before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine. Friction provides the know-how you need to lead your company to industry dominance.

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Product Details :

Genre : Business & Economics
Author : Roger Dooley
Publisher : McGraw-Hill Education
Release : 2019-05-09
Total Pages : 320 Pages
ISBN : 1260135691